Propel: Propel Your JOWO

Launching a nationwide fitness tour to
empower exercises

Propel is launching a nationwide call to unite and empower passionate exercisers to get their joy of working out. Spreading the Joy of Working Out (JOWO) with free fitness classes nationwide this summer. Propel collaborated with IN to launch month-long tour stops in Los Angeles, Baltimore, Houston, and Detroit.

The design was completed at Invisible North. All rights reserved to Invisible North and the client.

Campaign
Digital
Collateral Design

CD: Michi Ohira
Visual Design: Yi-Ching Sung, Julia Morris, Poyu Chen
Account: Zoe Barker
Production: Sarah Bross, Kristen Meyer

2022